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Pictory AI

AI video creation and editing platform for turning scripts, text, images, and existing videos into engaging professional videos.

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OVERVIEW

What is Pictory AI?

Pictory is an AI-powered video creation and editing platform that helps users turn text, scripts, articles, URLs, images, presentations, and existing videos into professional videos.

It can automatically generate scenes, select relevant visuals, add captions, create AI voiceovers, summarize long videos, create highlights, and resize videos for different social media formats. Pictory also offers AI avatars, voice cloning, text-based video editing, stock media, brand kits, and collaboration features, making it useful for content creators, marketers, educators, businesses, and teams.

Key features

  • AI video generator
  • Text to video
  • Script to video
  • Image to video
  • Text-based video editing
  • Automatic scene creation
  • Automatic captions
  • ElevenLabs AI voices
  • Automatic video highlights

How you can use it

Pictory can be used by content creators, YouTubers, marketers, educators, businesses, and social media teams to create and repurpose video content without advanced video-editing skills.

Users can turn scripts, blog posts, articles, URLs, presentations, images, and text prompts into videos, making it useful for creating YouTube videos, social media reels, educational content, marketing videos, presentations, and faceless videos.

Existing long-form videos can also be summarized into shorter clips, highlights, and promotional teasers for different platforms. Pictory can further help users add captions, AI voiceovers, avatars, B-roll, music, and branded elements, while its text-based editing makes it easier to modify videos by editing their transcripts.

Businesses and teams can use its brand kits, collaboration features, interactive video hosting, and API to scale video production and automate content workflows.

Plans & pricing

Pictory offers a 14-day free trial followed by paid Starter, Professional, Team, and Enterprise plans. The Starter plan is $29/month when billed monthly or $25/month when billed annually.

The Professional plan is $59/month monthly or $35/month when billed annually. The Team plan is $199/month monthly or $119/month when billed annually.

Enterprise pricing is custom. Annual plans include a larger yearly video-minute allowance and can provide savings compared with monthly billing.

Plans include different amounts of video minutes, AI credits, storage, brand kits, stock media, AI voiceover minutes, and advanced AI features. Pictory's free trial provides access to premium features for 14 days, after which downloading videos requires a paid subscription.

The strengths & trade-offs

Pros

  • Easy text-to-video creation
  • Supports faceless video creation
  • Script-to-video generation
  • AI-powered video editing
  • Automatic captions and subtitles
  • ElevenLabs voice integration
  • Voice cloning
  • Large stock media library
  • Getty Images and Storyblocks integration
  • Video summarization
  • Video repurposing
  • Multiple video aspect ratios

Cons

  • No permanent free plan
  • Video exports are limited by plan allowances
  • Advanced AI features require higher-tier plans
  • AI credits have usage limits
  • Higher plans can become expensive
  • Some features are restricted to Professional and Team plans
  • Internet connection is required because Pictory is cloud-based
  • AI-generated videos still require human review

Frequently asked questions

What is Pictory?

Pictory is an AI-powered video creation and editing platform that helps users create videos from text, scripts, images, URLs, presentations, and existing videos.

Is Pictory free?

Pictory does not currently offer a permanent free plan, but it provides a 14-day free trial.

How much does Pictory cost?

Pictory's Starter plan starts at $29/month on monthly billing or $25/month when billed annually.

Does Pictory have a free trial?

Yes. Pictory offers a 14-day free trial with access to premium features.

Can Pictory generate videos from text?

Yes. Pictory can turn scripts, text prompts, and written content into videos.

Can Pictory create faceless videos?

Yes. Pictory can create faceless videos using stock visuals, AI voiceovers, captions, music, and other assets.

Can Pictory convert blog posts into videos?

Yes. Users can turn written articles and online content into videos.

Can Pictory edit existing videos?

Yes. Pictory provides AI-powered and text-based editing tools for existing videos.

Does Pictory generate AI voiceovers?

Yes. Pictory provides AI voiceovers, including ElevenLabs voices on eligible plans.

Does Pictory support voice cloning?

Yes. Voice cloning is available on eligible paid plans.

Does Pictory have AI avatars?

Yes. Pictory offers stock and custom AI avatar capabilities on eligible plans.

Can Pictory summarize videos?

Yes. Its Professional plan and higher tiers include video summarization capabilities.

Can Pictory create short videos from long videos?

Yes. Pictory can generate highlights, teaser videos, and short-form content from longer videos.

Does Pictory have an API?

Yes. Pictory offers an API for businesses that want to automate video creation.

Does Pictory work on Windows and Mac?

Pictory runs in the cloud, so it can be accessed through a web browser on Windows, Mac, and other supported computers.